Fueling Engagement Through Innovative Technologies
We partner with artists, sports clubs, consumer brands, and institutions to create meaningful audience connections, boost fan loyalty, and activate communities across physical, digital, and virtual spaces.
Discover how we can bring your ideas to life
Tailored Engagement Solutions Backed by Creativity and Technology
At amigdala, we specialise in strategies that combine culture with technology to captivate and retain your audience, delivering long-lasting impact.
In-depth Audience Insights
Gain a detailed understanding of your audience’s preferences and behaviors through custom-trained AI models.
AI-driven Recommendations
Tailored in real-time for personalized engagement.
Data-Driven Experiences
Use live data to optimize every touchpoint.
From
Data to Engagement
Make your audience part of the show
Bespoke Interactive Experiences
Create immersive, tailor-made experiences that captivate and engage your audience across any platform.
Custom Apps & Web Platforms
Build global audience engagement tools.
Crowd Gamification & AR
Leverage innovative filters, AR experiences, and more.
Immersive Installations
Enchant with immersive events and projections.
Platform Integration Support
Seamlessly integrate multiple platforms for enhanced fan engagement, from live streaming to interactive systems.
Virtual Production Systems
Harness Virtual studios and low-latency live streaming.
On-Demand Streaming
Create a flawless real-time experience.
Data & Tools Integration
Maximize your existing infrastructure.
Continuous Fan Retention
Sustain and grow audience engagement through ongoing strategies designed to keep them coming back.
Omni-Channel Campaigns
Reach your audience across multiple platforms.
Exclusive Content Strategies
Build long-term relationships with tailored narratives.
Private Community Platforms
Foster lasting engagement with your own dedicated space.
Company ArtTech Foundation
Type Large Music Event
Market Associations - Culture - Innovation
Partner Wyth
Country Switzerland / Turkey
Business ArtTech is a foundation dedicated to bridging the gap between museum curators, startups, artists, academics, creatives, and companies. It focuses on fostering collaboration and innovation in the cultural sector, promoting interdisciplinary exchanges.
Case Study
How it Started
By 2021 adn 2023, ArtTech partnered with Wyth to develop an experiential digital platform designed to serve as a virtual home for its community. The goal was to enhance the ArtTech Forum and provide a space for global participants to connect through a variety of digital experiences, maintaining ArtTech’s mission of fostering collaboration across disciplines.
Challenge
ArtTech needed a solution that could support a diverse range of activities, including conferences, workshops, and live events, while providing tools for meaningful interaction among attendees. The platform required features like live polls, quizzes, and networking capabilities to keep participants engaged and connected, both online and in-person.
Solution
Wyth’s platform, supported by amigdala’s strategic direction, provided ArtTech with the tools needed to create a dynamic and interactive digital environment.
Key solutions included
• Interactive Digital Features: Integrated tools such as polls, quizzes, and live messaging, enabling participants to engage deeply with the content and each other.
• Advanced Matchmaking: Utilized Wyth’s matchmaking features to connect attendees with relevant events and peers, facilitating one-on-one meetings through synchronized calendars.
• Multilingual Approach: Hosted a variety of events in multiple languages, ensuring accessibility for a global audience.
Results
Amigdala’s strategic guidance helped ArtTech achieve impressive results with their digital transformation:
1. Increased Attendance: The new platform contributed to a 30% increase in attendance between 2021 and 2022, expanding ArtTech’s reach.
2. Enhanced Engagement: The interactive features and personalized matchmaking tools ensured that participants were highly engaged throughout the forum.
3. Global Community Growth: ArtTech’s virtual platform allowed people from around the world to participate in its events, strengthening the foundation’s role as a leader in digital collaboration.
Through a fully integrated and user-centric approach, amigdala and Wyth enabled ArtTech to build a thriving digital community, setting a new standard for cultural and educational engagement.
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Driving Audience Engagement & Brand Loyalty through Technological Innovation.
Samsung
Samsung Space Selfie
Science, Finance & Technology
We've designed an Artificial Intelligence tool able to place people perfectly in every background and manage the publishing on the D-OOO network of screens.
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Netflix
Luna Nera Interactive Installation
Science, Finance & Technology
Media, Entertainment & Lifestyle
Amidst online harassment, Amigdala and Publicis collaborated on an interactive installation for the launch of "Luna Nera." Shedding light on the ongoing witch-hunt faced by women, the installation used a powerful visual metaphor to inspire viewers to take a stand against this pervasive issue.
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Netflix
Squid Game Season 2 Launch at Lucca Comics
Media, Entertainment & Lifestyle
For the launch of Squid Game Season 2, Netflix collaborated with the creative agency DUDE, which further partnered with Amigdala to bring a unique and immersive digital experience to Lucca Comics & Games 2024. This collaborative effort aimed to captivate Italian audiences by transforming the environment into a space where the game feels real. The experience featured challenges inspired by the series and provided exclusive access to a Squid Game Night held in a specially designed dormitory, amplifying the excitement around the season's premiere.
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Toyota
C-HR Urban Flow Experience & UGC
Media, Entertainment & Lifestyle
The agency Superegg chose us for the presentation of Toyota's new C-HR compact crossover. At the T'a space in via Tortona 37, an installation was created for the Urban Flow event that made the public the protagonist of an interactive artistic experience.
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Company 24 Ore Business School
Type Large Music Event
Market Education - Professional Training - Business Schools
Partner Wyth
Country Italy
Business 24 Ore Business School is a leading institution in Italy, renowned for its post-graduate programs and professional training. It is known for bridging academic excellence with real-world business insights, offering courses designed to prepare students for successful careers in various industries.
Case Study
How it Started
24 Ore Business School partnered with Wyth to launch Forma24, a custom digital platform aimed at creating a seamless virtual space for their professors. The goal was to enable better collaboration, real-time communication, and digital resource management across the institution, adapting to the evolving needs of modern education.
Challenge
The key challenge was to develop a platform that could effectively connect more than 3,000 international professors, enabling them to communicate and collaborate in real-time. The solution needed to be user-friendly, secure, and capable of hosting various virtual interactions, including one-on-one meetings, group sessions, and content sharing.
Solution
amigdala’s strategic support and Wyth’s digital capabilities combined to create a tailored platform that met the school’s needs.
Key solutions included:
• Digital Connectivity with Wyth Calendar & Connect: Enabled professors to schedule and manage one-on-one meetings, group sessions, and collaborative activities through an intuitive interface.
• Virtual Plaza for Networking: Developed a virtual space where professors could interact and build connections, creating a sense of community beyond the physical classroom.
• Seamless Content Access: Provided a single, secure platform for storing, accessing, and sharing educational content, allowing professors to work from anywhere with ease.
Results
Amigdala’s holistic approach helped 24 Ore Business School achieve notable outcomes:
1. Enhanced Collaboration: The bespoke platform facilitated smooth coordination among over 3,000 international professors, supporting a dynamic and interactive academic environment.
2. Improved Digital Engagement: The virtual Plaza and easy-to-use features fostered a more connected and engaged faculty, enhancing the sense of community within the institution.
3. Scalable Digital Solution: Forma24’s user-friendly design and functionality positioned 24 Ore Business School as a leader in digital education solutions, paving the way for future innovations.
amigdala’s strategic vision and technical expertise helped 24 Ore Business School create a digital space that enhances teaching and collaboration, setting a new standard for the modern academic experience.
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Is Your Brand Facing These Engagement Challenges?
Struggling to retain fan or audience attention?
Needing to bridge physical and virtual experiences?
Unsure how to engage fans consistently across channels?
Trying to build deeper fan loyalty and engagement?
Needing to add new engagement opportunities
for your advertisers and sponsors?
We’ve solved these challenges before—and we’ll help you transform them into opportunities.
